The 'sexiest WOMAN alive'... is a Trekkie. No poser.

This... is the world we live in. The kids have grown up, and they were soaked in media, even more than before.

At least the good kind, thank goodness.

In case you missed the Esquire PR splash Friday, Mila Kunis just became the ultimate poster child for the Geek Girl Revolution, perhaps.

Because, as we noted last year (in case it got past you), she also told GQ last year:

Mila Kunis:  ...Let me give you my rundown of the series in order of most favorite to least favorite. ... Okay. You should know this list is an ongoing argument between Seth MacFarlane and myself. But I have it: The Next Generation; the original series; then Voyager ... then I have Deep Space Nine. Then last is Enterprise. ...

Not that all geek girls have to be Esquire-hawt... but that you can even utter the phrase "I'm a Trekkie" (as she has) and then grace such a cover? That's a revelation.

And, yes, the pushback to  geekgirlness as a movement brings on the cry of "POSER!"  by their disbelieving fellow gender, at times. This girl, anyway, is the real deal.

It's a package deal that, whatever your package, continues to amaze me. Not that it exists—women ran First Generation Trek fandom, recall—but that the modern PR machine is up with that.

I dunno—maybe it's just reflecting culture, and all that stuff.

Once again: Fangirls rule

So I saw this story come across the Interwires today—I'm sure you did, too— and could not help but noting, once again:

What A Different World it Is Today in fandom.

Mila Kunis:  ...Let me give you my rundown of the series in order of most favorite to least favorite. ... Okay. You should know this list is an ongoing argument between Seth MacFarlane and myself. But I have it: The Next Generation; the original series; then Voyager ... then I have Deep Space Nine. Then last is Enterprise.

GQ: Did your Star Trek fandom extend further than just watching the show?

Mila Kunis: Uh, I went a little bit further. ...

I mean, come on: Mila Kunis? This is cool news, and I totally know she's for real as a Trekfan: Trek is cool again since JJ '09, but we're not to the point yet where it's YA Hollywood A-List resume cred. But note that she didn't go shallow with a Kirk-vs-Picard-ohI'mfemaleIbettermentionJaneway easy out. No, friends, she went for the more penetrating series-on-series level to easily dispense her Trek cred.

The whole "story" and layout just made me stop and realize, once again, that I wonder where people of her persuasion—and by that, I mean female—were 10 or 20 years ago, before the big Geekgirl Revolution in fandom generally, and Trek fandom particularly. Yes, I'll admit to indulging the chauvinist hormonal fanboy that's still in me, as well as the sentimentalist.

Or then again—am I a falling victim to old "no girls" stereotypes and perceptions, even of my own eyes and years? The kind of needed meme-busting I railed about on startrek.com?

One thing is for sure: Reality or not, this article and promo alongside hot pictures of Mila is a reflection that's there sure a new truth in MEDIA meme realities, at least. And, in the end, the medium is the message, you know.